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Content Manager

Job Summary

Oversees the development and implementation of website and social media content.

Primary Responsibilities

  • Manages a team of freelance or in-house writers to generate new content
  • Researches and writes new content, when applicable
  • Creates and manages a social media and content creation calendar
  • Ensures all content posted to the website and social media is consistent with the company’s branding
  • Develops new keywords
  • Keeps track of content performance through Google Analytics and other platforms
  • Possesses strong knowledge of SEO