11-001 - Entertainment Engagement Director - SC/Divisional Headquarters

Mission Statement

The Salvation Army, an international movement, is an evangelical part of the universal Christian church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.

Position Summary

Under the direction of the Divisional Director of Development the Entertainment Engagement Director is responsible for implementing administrative and donor-related activities for the development and engagement of the entertainment industry and local officials. This position identifies, cultivates, solicits, stewards' individuals and groups in the entertainment industry and local government to support The Salvation Army in Southern California. The Entertainment Engagement Director consults with the Divisional Commander, Director of Development and the Divisional Secretary for the LA Metro to strategize fundraising efforts for the entertainment industry. This position plays a critical role in the fundraising efforts of the Southern California Division through donor communication and interface.

Essential Functions

• Establish and create a strategic communications plan to identify, educate, cultivate and solicit gifts from donors/celebrities/groups in the entertainment industry and government officials with the goal of increasing their annual level of giving.
• Call and thank donors and follow up with a thank you letter and receipt for each gift.
• Partner with Development leadership to implement customized stewardship plans and donor recognition strategies.
• Develop stewardship plans for donors at various recognition levels within the major gift and planned giving programs. Collaborate with fundraising staff to follow acknowledgement and recognition procedures for gifts that are consistent across audiences. Also identify and develop recognition opportunities.
• Research donors and prospects utilizing tools such as Donor Search to determine financial capacity.
• Introduce the DC, Divisional Secretary for LA Metro, and Divisional Director of Development to potential donors and/or government officials.
• Welcome first-time donors to The Salvation Army by phone/letter.
• Enter donor contact and cultivation information into donor database.
• Collaborate with the Marketing Team to develop stewardship materials and marketing publications.
• Work with members of the Development team to coordinate events that advance donor involvement, cultivation and stewardship.
• Participate in all other duties and activities as requested or assigned.

PAY RATE: $100K-$115K/YR.

Special Events & Awareness

• Develop and implement Salon events to encourage donor cultivation.
• Identify and invite celebrities to the Sally Awards.
• Assist in identifying and contacting potential honorees for the Sally Awards.
• Assist local Corps and programs to facilitate fundraisers or awareness events.
• Secure invitations to TV/movie premiers for members of the leadership team.
• Assist with celebrity and entertainment participation in Red Kettle Kick Off's.
• Establish and implement a plan for celebrity bell ringing with the Divisional Secretary for LA Metro.
• Attending public events as needed.
• Coordinate events and marketing needs with the Director of Communications & Marketing.
• Plan and implement the annual Kettle Kick Off at the Farmer's Market.

Working Conditions

Ability to walk, stand, bend squat climb, kneel and twist on an intermittent or sometimes continuous basis. Ability to be able to lift up to 50lbs. Ability to grasp, push, pull objects such as file cabinet drawers and reach overhead. Ability to operate computer, fax and telephone.

Minimum Qualifications

• Bachelor's degree in communications, journalism, or related field and a minimum of 5 years of leadership experience in community relations with increasing responsibility.
• Entertainment industry and government contacts, current book of contacts concentrated in Southern California
• Outstanding collaboration skills to work in partnership with professional and support staff.
• Demonstrated experience in creating, implementing, and evaluating cultivation and stewardship plans.
• Strong relationship building skills, as well as a deep knowledge of the community.

Skills, Knowledge & Abilities

• Valid driver's license required. Travel as necessary.
• Computer proficiency, including Microsoft Office tools and familiarity with donor management software and email applications.
• Success managing through influence in a complex, diverse, team-oriented environment.
• Excellent interpersonal and oral communication skills, including public speaking and articulating ideas clearly and succinctly.
• Excellent strategic planning and resource management skills.
• Experience with project management.
• Proven commitment to diversity, equity, and inclusion in the workplace.

Bachelors of Communication (preferred)

Computer proficiency, including Microsoft Office tools and familiarity with donor management software and email applications. (required)
Entertainment industry and government contacts, current book of contacts concentrated in Southern California (required)
Strong relationship building skills, as well as a deep knowledge of the community. (required)
5 years: 5 years of leadership experience in community relations with increasing responsibility. (required)