Senior Manager, Brand Strategy & Communication

JOB SUMMARY:

The Senior Manager, Brand Strategy and Communications will be a key member of the Corporate Communications team who will create, lead and execute promotional strategies and tactics for the Novocure brand. We are seeking a candidate with ability for creative thinking to provide fresh and innovative approaches to elevate and amplify our corporate brand, working with the Corporate Communications team and cross-functionally. The right candidate will have a passion for branding, a proven track record in the corporate marketing space and a dedication to consistent, high quality execution.

This is a full-time, exempt position based out of our Malvern, PA office reporting to the Director, Corporate Communications. We work a hybrid schedule. Remote candidates with the ability to travel will be considered.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Develops and executes marketing strategies to elevate and amplify the Novocure brand
• Develops and executes a comprehensive corporate marketing plan
• Leads and implements positioning, targeting, messaging and creative for broad audiences, including general public, media, employees, potential employees, and external partners, among others
• Proactively seeks and identifies new strategies, tactics and vendors to enhance overall effectiveness, and leads pull-through
• Works with Corporate Communications team to strategically inform content creation
• Supports the creation of and reviews and approves Novocure-branded materials for the organization
• Creates, maintains and oversees catalogues of branded assets, including photography, graphics, logos, etc.
• Acts as liaison between Corporate Communications team and broader organization and external vendors to fulfill brand-related requests
• Leads or participates in key projects related to our corporate brand
• Responsible for writing and adapting key communications geared toward a variety of audiences
• Ensures strategy and creation of content for corporate channels
• Evaluates the effectiveness of promotional programs through brand KPIs and other metrics to ensure positive return on investment and achievement of brand objectives
• Understands trends in the marketplace, competitive environments and customer needs impacting professional marketing using strategic insights to apply on an on-going basis to the marketing plan

QUALIFICATIONS/KNOWLEDGE:

• A minimum of 9 years of experience in marketing, communications or other related, creative field
• 3-5 years of corporate marketing experience
• Life sciences experience preferred
• Bachelor's degree required

• Experience developing strategies and integrated plans to achieve and measure the impact of the pull-through
• Experience creating and executing effective sponsored content campaigns
• Excellent written and verbal communication skills, exceptional listening skills, strong presentation skills, and good negotiating and influencing skills
• A compelling storyteller across mediums
• A strong sense for visual design, typography, brand and color
• Highly creative
• Astute attention to detail
• Demonstrated ability to work independently and collaboratively, seeking guidance when needed
• Demonstrated ability to lead and influence cross-functionally and often in situations without direct authority
• Demonstrated ability to maintain focus on key priorities in a fast-paced environment
• Demonstrated ability to create influential narratives that drive results
• High levels of integrity, accountability and authenticity

OTHER:

• Ability to lift up to 20 pounds
• Some travel required

Novocure is taking a responsible approach to creating environments that allow us to strive to extend survival in some of the most aggressive forms of cancer by developing and commercializing our innovative therapy.

As part of our commitment to health and safety, COVID-19 vaccines are required for our current U.S. employees. As an Equal Opportunity Employer it is our policy to provide reasonable accommodations to any qualified individual, who, because of a medical condition, or sincerely held religious belief/practice, receives an exemption from the vaccination requirement, if such accommodation would not result in an undue hardship for the company.

For more information regarding the Novocure's COVID-19 vaccination requirement, exemptions, and verification of vaccination status please ask the Talent Acquisition Team.

ABOUT NOVOCURE:

Our vision

Patient-forward: aspiring to make a difference in cancer.

Our patient-forward mission

Together with our patients, we strive to extend survival in some of the most aggressive forms of cancer by developing and commercializing our innovative therapy.

Our patient-forward values

- innovation

- focus

- drive

- courage

- trust

- empathy

#LI-LP1

#LI-Remote