Physician Outreach Liaison-Children's

• 1. The YNHCH Physician Liaison is essential to develop and maintain ongoing positive customer relationships with community pediatrician and their staff. This includes creative and flexible avenues to connect with the diverse pediatric groups to meet their needs.
• 2. The individual is sensitive to the needs of the community pediatricians and can respond to concerns and challenges, and appropriately follows up in a timely manner to resolve any issues. In addition, prioritizes and escalates appropriately to the CH leaders.
• 3. Anticipates any barriers and develops alternative means for connecting with pediatric office teams.
• 4. Represents YNHCH in the community at healthcare events, community events, educational forums, and others as needed.
• 5. Ensures up to date pediatrician listing for all geographies within the current data base. Relays information to team members so that all are aware of changes that effect individual territories.
• 6. Executes cyclical office visits to ensure visibility of YNHCH services.
• 7. Is responsible for supporting the onboarding of all new specialty providers, introducing them to the pediatrician groups. Showcases the new specialty physician by sharing their background, specialty expertise, and their practice locations within the Pediatric Specialty Center network.
• 8. Arranges for comprehensive visits to pediatrician groups by partnering with the identified specialty physician leader in each PSC geography to plan and execute forums to meet the pediatrician needs as well as support educational needs including any current clinical healthcare trends in pediatrics.
• 9. Supports the communication of YNHCH programs and services, including multidisciplinary programs, new clinical modalities both within the YNHCH main campus and the YNHHS delivery network hospitals where children are cared for.
• 10. Identifies opportunities to promote YNHCH. Initiates and assists in the planning of events, luncheons or other activities.
• 11. Partners with YNHHS Marketing Department to ensure access to key marketing collateral material. This includes identification of type of marketing materials. Assists in the development of marketing materials, adequate inventory, and for assembling marketing materials needed in the field.
• 12. Identifies and orders appropriate supplies for events, maintaining responsibility for budget as well as opportunities to enhance the services provided.
• 13. In collaboration with other YNHCH key stakeholders, utilizes data including but not limited to patient demographics, pediatrician referral patterns, patient satisfaction/Press Ganey, specialty operations and throughput, and others to develop or revise action plans.
• 14. Based on changing market demands and programs, is flexible to adapt to changing priorities
• 15. Maintains knowledge of and visibility at the Pediatric Specialty Center locations to ensure accurate and timely exchange of communication between Specialty staff and pediatricians.
• 16. Develops knowledge of YNHCH services, programs, and key stakeholders to serve as a content knowledge resource for the community.
• 17. Seeks professional development opportunities through attendance at YNHCH, YNHH, YNHHS, state, or national forums.

EDUCATION

BS degree in healthcare or marketing or certification in one or more health care disciplines strongly preferred.

EXPERIENCE

Minimum of 3 years of sales and marketing experience in a healthcare setting. Knowledge in pediatrics preferred.

SPECIAL SKILLS

Must be self- motivated, enthusiastic, have excellent communication and customer service skills and have ability to work independently. Must be proficient with all applications of MS Office. Must have ability to work flexible hours to accommodate client needs. Must use personal car for travel.

PHYSICAL DEMAND

Transporting marketing materials to various physician practice visits or community health events.