Senior Communications Associate

• Social Mission Alliance Communications, Outreach, and Mobilizing.
• 
  GWMI Communications.
• Social Mission Alliance Conference.
• Social Mission Metrics Initiative, Health Workforce Diversity Initiative, and For Us All advocacy campaign.

• Identifying, developing, implementing, and evaluating communication strategies, content, workflows, and systems.
• Working with SMA and GWMI project leads to implement a communications strategy that advances visibility and outreach of all initiatives.
• Overseeing, implementing and reporting on internal and external communications with key stakeholders.
• Leading social media content creation in collaboration with the For Us All campaign team. Specifically creating short-form multimedia posts from content created via webinars, newsletters, blog posts, and social media spotlights.
• Creating a unified social media aesthetic for Instagram and LinkedIn.
• Video editing for webinars and interviews of coalition partners to be added to the movement and resource libraries.
• Provide strategic outreach support to the Social Mission Metrics Initiative.
• Serving as a strategic communications advisor, partnering with faculty and leadership to develop internal and external content, such as conference outreach, academic papers, marketing materials, press releases, and digital resources for dissemination across various communications channels. Procure and liaise with external contractors for design and digital media production needs. Coordinating messaging and communications efforts with SMA's internal team and broader network.
• Coordinating with SMA and GWMI team members to proactively develop communications plans, outlining timelines, deliverables, and key performance indicators, to support various Institute projects.
• Assuming responsibility for content distribution across SMA and GWMI social media accounts and website.
• Serving as the primary point of contact with media and work with the Media Relations team at George Washington University on external communications.
• Performing other related duties as assigned. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position.

Qualified candidates will hold a Bachelor's degree in an appropriate area of specialization plus 2 years of relevant professional experience, or, a Master's degree or higher in a relevant area of study. Degree must be conferred by the start date of the position. Degree requirements may be substituted with an equivalent combination of education, training and experience.

• Demonstrated experience in narrative development, advocacy campaigns, public relations, external affairs, communications, and/or marketing is desired.
• A top applicant has work experience in the field of communications, public relations, marketing, or journalism.
• Graduate degree in communications, public health, health policy, or relevant field is desired.
• Experience with the design, development, and delivery of communications strategies is preferred.
• Experience with engaging, analyzing, and communicating health policy is desired.
• Excellent communication, analytic organizational skills, and ability to manage complex workload.
• Sharp attention to detail and capacity to deliver quality work product within deadlines.
• Self-starter, with ability to work independently and as a member of a team.
• Interest in concepts, practices, and principles within health policy/public health. Established track record of overseeing and/or architecting effective strategic communications plans.
• Strong writing skills with experience tailoring messages to a variety of audiences, particularly in translating one message for a diverse range of global stakeholders.
• Ability to support and enhance strong communications standards, workflows, and branding guidelines while disseminating content across multiple mediums, including digital, print, radio, and more.
• Experience in non-profit, social enterprise, philanthropic, or higher education institutions is preferred.
• Experience with website monitoring and maintenance is desired.
• Experience with or willingness to learn about communication and management tools, including, but not limited to Hootsuite, Cognito Forms, Canva, Adobe InDesign, Emma, ClickUp, and Publuu.
• Excellent project management skills and deep understanding of communications trends, best practices, and technologies.
• Experience crafting narrative campaigns preferred.
• Experience with op-ed development and placement preferred.
• Experience crafting policy briefs preferred.

How is pay for new employees determined at GW?

The university is an Equal Employment Opportunity employer that does not unlawfully discriminate in any of its programs or activities on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or on any other basis prohibited by applicable law.