Director of Revenue Generation

Aquent is a proud partner in the search for a visionary leader to join a top-tier consulting and technology firm. This organization is at the forefront of innovation, dedicated to driving monumental impact through a revenue-first approach. With a global presence and a commitment to transforming strategic vision into tangible growth, this firm empowers its clients to achieve unparalleled success and redefine their market position.

Are you ready to redefine success and drive tangible revenue growth from day one? This pivotal leadership opportunity offers the unique chance to directly shape the financial trajectory of a dynamic organization. You will be at the forefront of innovation, deploying cutting-edge strategies and AI-enabled processes to redefine how a global sales organization generates pipeline and achieves measurable success, fostering long-term client growth and making a profound difference.

This executive role holds strict accountability for pipeline creation, sales alignment, and measurable revenue growth, with an unwavering focus on direct revenue outcomes rather than traditional brand building. You will serve as a primary catalyst for growth, profoundly impacting client success and the firm's market position.

Impactful Leadership in Revenue Generation

As a leader in Revenue Generation Marketing, you will be instrumental in executing the company's end-to-end go-to-market (GTM) strategy, ensuring seamless alignment between marketing and sales to drive predictable pipeline and revenue. Your work will directly translate business objectives into measurable growth initiatives, partnering with executive leadership to support expansion into new markets, service lines, and growth opportunities. You will pioneer automated, AI-enabled processes to revolutionize prospect research, market intelligence, lead scoring, and other critical presale and sales functions.

Key Responsibilities and Contributions:

• Build and lead a high-performing marketing organization entirely focused on pipeline generation and closed revenue.
• Develop and oversee content and thought leadership strategy that directly contributes to revenue goals.
• Drive demand generation across diverse channels, including digital, industry associations, account-based marketing (ABM), and strategic partnerships.
• Ensure all marketing activities are rigorously tied to measurable revenue outcomes.
• Collaborate with Sales Leadership to create a seamless, integrated handoff between marketing and sales functions.
• Implement key performance indicators (KPIs) across both functions, including revenue generation, pipeline velocity, conversion rates, and customer acquisition cost.
• Establish a unified revenue operations framework to optimize efficiency and effectiveness.
• Recruit, develop, and retain top talent within the Revenue Generation Marketing function.
• Build an organizational structure aligned to ambitious growth goals, leveraging both on and offshore resources and advanced AI capabilities.
• Foster a performance-driven, accountable, and collaborative culture that inspires excellence.
• Establish comprehensive KPI dashboards across marketing and sales performance.
• Drive data-driven decision-making using advanced CRM and analytics tools.
• Optimize funnel performance and significantly improve forecasting accuracy.
• Serve as a senior executive presence, engaging with key clients and prospects.
• Represent the company in external events, association functions, and industry forums.
• Translate critical market insights into agile GTM adjustments and strategies.

Key Metrics of Success:

Your success will be measured by your direct impact on:

• Revenue growth
• Pipeline growth
• Conversion rates
• Customer acquisition cost (CAC)
• Average deal size
• Sales cycle length
• Sales and marketing productivity

Must-Have Qualifications:

• 10 years of Revenue Generation Marketing experience in B2B marketing leadership roles within the professional services industry, particularly within consulting or large advisory firms.
• Proven track record of successfully scaling revenue in previous roles.
• Strong analytical and operational mindset, capable of driving data-informed strategies.
• Extensive experience with AI-driven marketing and sales processes.
• Experience working effectively in a highly matrixed, fast-paced environment.
• High sense of urgency with the ability to meet demanding deadlines and adapt to changing priorities.
• Receptiveness to performance feedback within a team environment is essential.

About Skill:

Skill connects the best professional, IT, engineering, financial and administrative talent with the world's biggest brands. Our eligible talent get access to benefits such as health benefit contributions, retirement plans with match and flexible spending accounts.

Skill is an equal-opportunity employer. We evaluate qualified applicants without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.