Director - Commerce Marketing

Job Req ID:107320

Job Type:Full-time

Work Category:Hybrid Telecommute, Onsite

Application Close Date: 06/19/2026

Sponsorship:Not Available

Compensation: $182,800- $274,200

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We are GALLO

We're a family-owned company with a 90+ year legacy, that's consistently recognized as a Glassdoor "Best Places to Work." We have130+ brands in our total alcohol beverage portfolio including wine, malt, spirits, and ready-to-drink beverages. We're home to the #1 wine and spirits brands in the U.S. - Barefoot Wine & High Noon and are the official sponsors of the NFL, NHL, UFC, and PGA of America.

View our Corporate Values and Mission Statement here.

A Taste of What You'll Do

As Director of Commerce Marketing, you will shape and lead the strategic vision that drives consumer engagement and conversion at the point of purchase across on-premise, retail, and digital channels. You'll partner closely with brand, sales, and distributor teams to create impactful go-to-market strategies that bring brands to life while delivering measurable business results.

In this highly visible leadership role, you will translate consumer insights into breakthrough activation plans that fuel growth and build brand equity. You'll guide the development of scalable, efficient programs while remaining agile enough to capture emerging opportunities across channels. Your work will directly influence how consumers experience and connect with the portfolio, ensuring every touchpoint reflects a cohesive and compelling brand story.

You'll lead cross-functional collaboration across customer marketing, regional activation, and agency partners to execute best-in-class campaigns. At the same time, you'll foster strong relationships with key stakeholders and external partners, driving alignment and delivering against ambitious growth and profit objectives. This role offers the opportunity to lead high-performing teams, innovate within a dynamic environment, and drive meaningful impact across the business.

What You'll Need

• Master's degree plus 8 years of organizational capability/process management, distributor sales management, customer development, brand marketing corporate finance, or full cycle project/process management reflecting increasing levels of responsibility; OR Bachelor's degree plus 10 years of organizational capability/process management, distributor sales management, customer development, brand marketing, or corporate finance, or full cycle project/process management reflecting increasing levels of responsibility; OR Bachelor's degree plus 8 years of Gallo distributor sales management, customer development, brand marketing, or corporate finance experience reflecting increasing levels of responsibility; OR High School Diploma or State issued equivalency certificate plus 14 years of organizational capability/process management, distributor sales management, customer development, brand marketing, or corporate finance, or full cycle project/process management reflecting increasing levels of responsibility; OR High School Diploma or State-issued equivalency certificate plus 12 years of Gallo specific distributor sales management, distributor sales management, customer development, brand marketing, or corporate finance experience reflecting increasing levels of responsibility.
• Required to travel by air and automobile up to 50% during the course of business.
• Supervisory or managerial experience.
• Experience making effective and persuasive speeches and presentations on controversial or complex topics to management, public groups, and boards of directors.
• Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description.
• Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description.

How You'll Stand Out

• Bachelor's degree plus 10 years of Gallo winery sales or distributor sales, brand marketing, corporate finance, or full cycle project/process management experience to include a prior director level rotation within Gallo winery sales reflecting increasing levels of responsibility; OR Master's degree plus 8 years of Gallo winery sales or distributor sales, brand marketing, corporate finance, or full cycle project/process management experience to include a prior director level rotation within Gallo winery sales reflecting increasing levels of responsibility.
• Gallo marketing experience.
• Proven success leading and developing teams of people.

To view the full job description, please click here.

Our Benefits & Perks

We are committed to providing competitive compensation, perks, and a culture that supports your well-being. Benefits depend on your work category and may include medical and dental coverage, 401k plans, profit sharing, pet insurance, company holidays, access to an employee wine shop, and more! Additional information will be provided before your first interview.

The Fine Print

• The Company does not sponsor for employment-based visas for this position now or in the future.
• Actual compensation paid within the range will be determined by factors such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data.In addition to the salary, this position may be eligible for bonuses, incentive plans, or participate in tasting room tip pools, as applicable.
• This position will be based in the location(s) specified in the job posting with an option for occasional telecommuting. You will be expected to live within a commutable distance.
• It is the Company's policy for job postings to be open to internal candidates for a minimum of 5 days and to external candidates, if applicable, for a minimum of 3 days.

Gallo's policy is to afford equal employment opportunities to all applicants and employees and not to discriminate on the basis of race, traits associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law. Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.

Gallo will comply with state and local laws prohibiting discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).

We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodation for candidates with disabilities in our recruiting process. If you need any assistance or accommodation due to a disability, please let us know at 209.341.7000.

Gallo is enrolled in the Department of Homeland Security's E-Verify program and will use the program to verify the employment eligibility of all newly hired employees as required.

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