New 
Integrated Field Marketing Manager
 Meltwater | |
life insurance, parental leave, paid time off, 401(k)
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 United States, North Carolina, Charlotte | |
| 201 South College Street (Show on map) | |
 May 02, 2026 | |
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Description What We're Looking For: Meltwater is seeking a results-driven and data-oriented Integrated Field Marketing Manager to join our Americas Marketing team supporting new business growth. This role sits at the intersection of events and demand generation, responsible for executing integrated marketing programs across events and nurture campaigns to engage prospects throughout the buying journey and drive pipeline impact. You'll work closely with senior marketing leadership and sales teams to bring campaigns to life, ensuring seamless execution across channels. The ideal candidate has strong experience in campaign execution, funnel progression, copywriting and event planning, with the ability to translate plans into high-quality, high-performing marketing programs. This role requires a strong understanding of the B2B marketing funnel, audience segmentation, and the ability to craft compelling messaging that moves prospects forward. As a key player in both the marketing and field sales teams, the Integrated Field Marketing Manager will report into the Senior Marketing Manager, Americas. What You'll Do:
What You'll Bring: * Bachelor's degree in Marketing, Business Administration, or related field. * 4+ years of marketing experience in a B2B/SaaS company. * 2+ years of experience in field marketing, campaign execution, and demand generation. * Proven success in developing and executing end-to-end marketing strategies that resulted in significant lead generation and revenue growth for B2B/SaaS companies. * Strong experience in client and prospect communications, acquired from either sales or marketing roles. * Excellent written and verbal communication skills. * Track record of effectively collaborating with and influencing cross-functional marketing and sales teams, fostering a culture of teamwork and innovation * Committed to building strong internal partnerships and driving alignment between marketing and sales teams. * Proven drive and a continuous learning mindset. * Solid project management skills, including the ability to lead and collaborate with cross-functional partners, prioritize high-impact activities, and manage multiple complex projects concurrently. * Understanding of field business and target audiences. * Marketo and Salesforce experience is a plus * Excellent written and verbal communication skills * Legal authorization to work in the country of hire is mandatory for this position. * An ability to think big-picture while delivering on the details What We Offer: * Enjoy flexible paid time off that allows you to have an enhanced work-life balance * Excellent medical, dental, and vision options * 401(k) matching, life insurance, commuter benefits, and parental leave plans * Complimentary CalmApp subscription for you and your loved ones, because mental wellness matters. * Energetic work environment with a hybrid work style, providing the balance you need. * Thrive within our inclusive community and seize ongoing professional development opportunities to elevate your career. Compensation Overview: At Meltwater, we believe great impact deserves great reward. Our compensation approach is data-driven, market-informed, and built to scale with your growth. We benchmark roles against external market data and use structured leveling frameworks to ensure fairness, consistency, and internal equity across teams and geographies. These frameworks are based on objective, gender-neutral criteria in line with applicable pay transparency regulations. For this role, the base salary range is $85,000 - $115,000 USD. Compensation may also include a performance-based bonus opportunity. Actual offers are determined based on job-related skills, experience, demonstrated capabilities, and work location. We typically hire within the range in a way that supports long-term growth, recognizing that compensation evolves as scope, performance, and impact expand over time. We regularly review our compensation practices and conduct pay equity analyses to help ensure our decisions remain fair, objective, and market-aligned. Employees and candidates may request additional information on how compensation is determined, in line with local legal requirements. Our Talent Acquisition Team is happy to walk you through the full compensation picture specific to your location and level during the interview process. Our Story At Meltwater, we believe that when you have the right people in the right environment, great things happen. Our best-in-class technology empowers our 27,000 customers around the world to make better business decisions through data. But we can't do that without our global team of developers, innovators, problem-solvers, and high-performers who embrace challenges and find new solutions for our customers. Our award-winning global culture drives everything we do and creates an environment where our employees can make an impact, learn every day, feel a sense of belonging, and celebrate each other's successes along the way. We are innovators at the core who see the potential in people, ideas and technologies. Together, we challenge ourselves to go big, be bold, and build best-in-class solutions for our customers. We're proud of our diverse team of 2,200+ employees in 50 locations across 25 countries around the world. No matter where you are, you'll work with people who care about your success and get the support you need to unlock new heights in your career. We are Meltwater. Inspired by innovation, powered by people. Equal Employment Opportunity Statement Meltwater is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: At Meltwater, we are dedicated to fostering an inclusive and diverse workplace where every employee feels valued, respected, and empowered. We are committed to the principle of equal employment opportunity and strive to provide a work environment that is free from discrimination and harassment. All employment decisions at Meltwater are made based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, veteran status, or any other status protected by the applicable laws and regulations. Meltwater does not tolerate discrimination or harassment of any kind, and we actively promote a culture of respect, fairness, and inclusivity. We encourage applicants of all backgrounds, experiences, and abilities to apply and join us in our mission to drive innovation and make a positive impact in the world. We may use AI to assist in aspects of our hiring process, such as reviewing candidate information and supporting evaluation activities. These tools are used only to assist our team through increased efficiencies. Every output continues to be reviewed by humans, and all hiring decisions are made by humans. We remain committed to evaluating candidates fairly, consistently, and in compliance with all applicable laws. | |