Copywriter

On-site, 5 days per week in Austin, TX

Experience: 3+ years

Our client, an established consumer brand in the performance/lifestyle space is seeking a contract Copywriter who excels at crafting sharp, attention-grabbing short-form copy that drives action. This role focuses on creating high-performing messaging across digital channels, including email, web, and paid media. The ideal candidate understands how to quickly capture attention and convert through concise, compelling language.

Responsibilities:

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  Write customer-facing short-form copy across marketing channels, including email, paid ads, website headers, landing pages, and campaign assets

  
  
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  Develop high-converting email subject lines, preview text, and headline hooks

  
  
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  Create compelling ad copy, web hero messaging, calls-to-action, and promotional headlines

  
  
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  Craft concise product messaging that clearly communicates features, benefits, and key differentiators

  
  
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  Partner with creative and marketing teams on campaign concepts, messaging strategies, and testing ideas

  
  
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  Continuously iterate on copy based on performance data, feedback, and channel insights

  
  
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  Conduct research on customer behavior, product feedback, and competitive positioning to inform messaging

  
  
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  Support website updates, product launches, and seasonal campaign refreshes

  
  
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  Maintain a consistent, conversion-focused brand voice across all short-form touchpoints

  
  

Qualifications:

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  3+ years of copywriting experience, ideally within a fast-paced consumer brand environment

  
  
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  Strong portfolio demonstrating range across marketing channels (email, web, campaigns, product copy)

  
  
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  Exceptional writing, editing, and proofreading skills with strong attention to detail

  
  
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  Proven ability to write concise, conversion-driven short-form copy

  
  
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  Strong instinct for hooks, urgency, clarity, and attention-grabbing headlines

  
  
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  Solid understanding of audience, tone, and drivers of engagement and conversion

  
  
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  Ability to work independently while managing multiple projects and deadlines

  
  
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  Highly organized, responsive, and able to incorporate feedback efficiently

  
  
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  Collaborative mindset with strong communication skills

  
  
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  Curious and proactive, with a desire to understand product, customer, and market dynamics

  
  

The pay for this W-2 position ranges from $41-$47per hour. This position may be eligible for PTO, health and dental insurance, and/or 401(k) benefits upon meeting certain length of service and hours requirements.

Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.

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