Sr Director, Production Print Marketing

Location

US-NY-Melville | US-FL-Boca Raton | US-NJ-Jamesburg

Company

Canon U.S.A., Inc.

The Senior Director, Production Print Marketing leads the strategic development and execution of go-to-market initiatives to drive market share and revenue growth within the production printing sector. This role exists to bridge the gap between product innovation and sales success by cultivating a dominant brand presence through expert customer marketing and high-level industry influence. The successful candidate will accelerate demand and deliver effective sales enablement tools that position Canon as the premier choice in the Production Print space.

Represent Canon at Industry Events: Serve as a primary brand ambassador and keynote presence at major industry trade shows to showcase technological advancements and build executive-level rapport with prospective clients and partners.
Cultivate Media and Analyst Relations: Establish and maintain authoritative relationships with key industry analysts and trade media to secure favorable positioning, positive reviews, and thought leadership opportunities for Canon.
Lead Strategic Go-to-Market (GTM) Planning: Orchestrate the comprehensive GTM strategy for the Production Print portfolio by aligning product strategies with market demands to ensure successful communications and sustained commercial momentum.
Direct Customer Marketing & Demand Generation: Lead the strategic growth, demand generation, and pipeline generation for the production print portfolio.
Drive Sales Enablement and Field Support: Partner closely with the sales organization by providing market intelligence, specialized sales tools, and high-level support for targeted opportunities to increase win rates against.

- Education: Bachelor's degree in Marketing, Engineering, or Business, plus 15 years of related experience
- Industry Knowledge: A minimum of 15+ years of progressive marketing leadership experience within the Production Print or Graphic Communications industry, with specific knowledge of inkjet, toner, and finishing workflows.
- Workstyle: Remote, but requiring regular onsite presence at Melville, NY Headquarters and regional offices.
- Travel: Significant domestic and occasional international travel is required (approximately 60-70%) to visit headquarters and regional offices, attend trade shows and industry events, and meet with key accounts (valid driver's license and acceptable driving record necessary).
- Executive Presence: Ability to distill complex technical data into compelling narratives for C-suite stakeholders and industry analysts.
- Bilingual: Fluency in both English and Spanish to effectively lead cross-cultural teams and engage diverse customer bases across the production print and packaging markets.
- No specific professional licenses are required; however, certifications in Strategic Marketing or Executive Leadership are preferred.
We are providing the anticipated base salary range for this role: $182, 990 - $274, 040. There is also MBO bonus opportunity, car allowance and gas card.

About our Company - Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $28.5 billion in global revenue, its parent company, Canon Inc., as of 2024 has ranked in the top-10 for U.S. patents granted for 41 consecutive years*. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To learn more about Canon, visit us at www.usa.canon.com and connect with us on LinkedIn at https://www.linkedin.com/company/canonusa.

Who We Are

Where Talent Fosters Innovation.

Do you want your next professional experience to be filled with purpose and opportunity, world-class team members, and impactful work? Driven by our mission of exceeding customer expectations with our technologies and enriching the lives of our local communities and staff, we are a phenomenal team working collaboratively toward common goals. Our employees have a strong work ethic, creativity, and a cooperative spirit. We believe in integrity, respect, empowerment, and making a difference in the communities we serve. There is a strong sense of pride in what we do individually and together as a team. Join us and discover what it means to work for a global digital imaging leader with an unparalleled reputation for quality and innovation.

What We Offer

You'll be joining a leader in digital imaging and innovation with an immense opportunity to make an impact and create your own rewarding career. We demonstrate commitment to our employees by offering a full range of rewards, including competitive compensation and benefits.

And Even More Perks!

-Employee referral bonus
-Employee discounts
-"Dress for Your Day" attire program (casual is welcome, based on your job function)
-Volunteer opportunities to give back to our local community
-Swag! A Canon welcome kit and official merch you can't get anywhere else

*Based on weekly patent counts issued by United States Patent and Trademark Office.
All referenced product names, and other marks, are trademarks of their respective owners.

Canon U.S.A., Inc. offers a competitive compensation package including medical, dental, vision, 401(k) Savings Plan, discretionary profit sharing, discretionary success sharing, educational assistance, recognition programs, vacation, and much more. A more comprehensive list of what we have to offer is available at https://www.usa.canon.com/about-us/life-at-canon/benefits-and-compensation

We comply with all applicable federal, state and local laws, regulations, orders and mandates, including those we may be required to follow as a federal government contractor/subcontractor.

You must be legally authorized to work in the United States. The Company will not pursue or support visa sponsorship. All applicants must reside in the United States at the time of hire.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

If you are not reviewing this job posting on our Careers' site https://www.usa.canon.com/about-us/life-at-canon, we cannot guarantee the validity of this posting. For a list of our current postings, please visit us at https://www.usa.canon.com/about-us/life-at-canon.

#CUSA

Virtual - This position is considered virtual. The office will be open 5 days a week; however, you will not be required to report to the office unless there is a specific business need. Note that work schedules and office reporting requirements may change from time to time based on business needs.

#LI-KD1 #PM18

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