Program Manager, Seller Events (ECM)

Note: This is a fully on-site role requiring 5 days per week in either Bentonville, AR or San Bruno, CA.

Duration: This is an engagement to provide coverage for a parental leave, currently scheduled through August 26, 2026.

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Our client is looking for a strategic, high-energy, and detail-oriented Program Manager to lead the execution of marketing initiatives with a primary focus on Product Marketing and Lifecycle Marketing. This individual will serve as the critical link between the Seller Events, Communication and Marketing (ECM) team, the Creative Studio, and key business partners, ensuring every brand touchpoint-from the Marketplace newsletter to product announcements and webinar campaigns-is executed with precision and high impact.

The ideal candidate is a seasoned project management professional who thrives in fast-paced environments, remains calm under pressure, and has a deep understanding of end-to-end program delivery. You will be responsible for bringing brand positioning to life across various marketing channels and managing complex, cross-functional timelines.

What You'll Do

• Lead Program Marketing Execution: Manage the end-to-end marketing lifecycle for Product and Lifecycle Marketing programs. This includes driving the successful execution of the Marketplace newsletter and Marketplace webinars, ensuring all assets, graphics, and collateral are delivered on time and within spec.
• Bridge the Gap: Act as the primary liaison between Strategists, business partners, channel partners, and the internal creative studio to facilitate design and production of digital and copy marketing assets.
• Manage Complex Deliverables: Digest technical program specifications and translate them into actionable creative briefs, hitting the ground running even with last-minute requirements.
• Drive Process Migration: Support the team's transition from Jira/Asana to Airtable, helping to streamline workflows and improve project visibility during the migration.
• Cross-Functional Collaboration: Partner closely with Brand, Creative, and Operations teams, as well as key business partners across various hubs (San Bruno, Hoboken, Bentonville) to ensure marketing alignment.
• Requirement Gathering: Proactively seek out missing information from stakeholders to prevent bottlenecks and ensure the Creative team has everything they need to succeed.
• Quality Control: Maintain high standards for brand consistency across all physical and digital marketing assets, ensuring the company is represented with excellence.

What You'll Need

• Experience: 5-7+ years of experience in Program Management or Marketing Project Management, with a specific focus on Product Marketing or Lifecycle Marketing within a B2B/Corporate environment.
• Program/Product Savvy: Deep familiarity with product launch processes, lifecycle marketing verbiage and requirements (e.g., email segmentation, content personalization, campaign tracking, and go-to-market timelines).
• Systems Expertise: Proficiency in Jira and Asana. Airtable experience is a significant bonus, as the team is currently migrating to this platform.
• Adaptability: Proven ability to handle rapid changes, shifting deadlines, and the high-pressure nature of program execution with a solutions-oriented mindset.
• Detail Obsession: Exceptional attention to detail; you are the person who catches the small spec error before it goes to print or the wrong link before an email sends.
• Communication Skills: Strong ability to communicate clearly across different time zones and office hubs, bringing clarity to ambiguous situations.
• B2B/Corporate Background: Experience navigating a large, matrixed organization is highly preferred.

The target hiring compensation range for this role is $47.00 to $52.00 Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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