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Senior Content Strategy Manager

Sony Interactive Entertainment
paid time off, 401(k)
United States, California, San Mateo
Oct 08, 2025

Why PlayStation?

PlayStation isn't just the Best Place to Play - it's also the Best Place to Work. Today, we're recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5, PlayStation4, PlayStationVR, PlayStationPlus, acclaimed PlayStation software titles from PlayStation Studios, and more.

PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.


Senior Content Strategy Manager
San Mateo, CA (hybrid)ORLondon, UK (hybrid)

Would you like to be part of the team that makes PlayStation Plus the greatest game subscription service in the world? If so, we have an exciting opportunity for a seasoned Senior Content Strategy Manager to join the PlayStation team that runs PlayStation Plus - the world's largest gaming subscription service.

This is a unique opportunity to work in a team that drives significant impact for players, our partners, and PlayStation, in a fun, fast-paced environment.

This role requires a mix of working across multiple complex projects with limited instructions, critical thinking, strategic planning, strong execution, commercial-mindedness, excellent storytelling, and a proven ability to partner optimally across multiple teams and divisions. You'll combine quantitative and qualitative analysis to build and lead holistic plans while understanding the customer, and the strategic & financial impact of those choices, ensuring the best decision.

The ideal person for this role will have proven experience in influencing senior stakeholders, an understanding of the gaming industry, enjoy using data to solve problems, the ability to visualize numbers in a clear and concise way, and lead workstreams effectively in an environment that's constantly evolving.

Key Responsibilities:




  • Content Strategy Development: Shape the PlayStation Plus content strategy, framework, lifecycle management, and tactics, determining which types of games are included in the service to delight our subscribers, while also creating substantial value for publishers, supporting the company's commercial success, and helping to evolve the service and benefits over time





  • Performance Analysis: Use data to understand player behaviors and shape the content strategy and genre/title targeting





  • Collaborative Partnership: Maintain strong network of stakeholders across multiple business areas, including content acquisition, engagement, analytics, sales, marketing, third-party relations, and PlayStation Studios, to align strategies, optimize outcomes, and support internal initiatives





  • Commercial Insight: Apply customer, commercial, and publisher insights to inform and refine content plans





  • Long-Term Planning: Develop 1-3 year content strategies and plans that target and engage customer cohorts. Collaborate with partners to build long-term business plans that align with the broader PlayStation strategy





  • Budget Management: Support a multi-million-dollar content budget, shaping the strategy that defines how we execute the budget to maximize impact.





What We're Looking For:




  • Experience: At least 5 years of experience in content strategy, proposition development, commercial, planning, and customer offers in gaming, apps, video, music, or subscription services





  • Analytical Skills: Strong analytical and numerical skills. Ability to break down complex data and present it clearly and actionably





  • Team Collaboration: Proven experience working in high-performing teams, ideally in an international or remote working structure. Excellent communication skills for building relationships and influencing cross-functional partners





  • Strategic and Tactical Thinking: Ability to think strategically and execute tactically with persistent attention to detail. Adapt quickly and manage multiple projects in a dynamic environment





  • Industry Knowledge: Knowledge and experience of the digital gaming landscape, key players, and competitive offerings





  • Leadership Skills: While this role will not be a people manager, the successful candidate will be highly autonomous and responsible for the results of projects and initiatives




Please refer to our Candidate Privacy Noticefor more information about how we process your personal information, and your data protection rights.



At SIE, we consider several factors when setting each role's base pay range, including the competitive benchmarking data for the market and geographic location.

Please note that the base pay range may vary in line with our hybrid working policy and individual base pay will be determined based on job-related factors which may include knowledge, skills, experience, and location.

In addition, this role
is eligible for SIE's top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products. This role also may be eligible for a bonus package. Clickhere to learn more.

The estimated base pay range for this role is listed below.
$165,100 $247,700 USD

Equal Opportunity Statement:

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.

PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

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