Marketing Specialist

Specialist, Marketing

Living Our Values
All associates are guided by Our Values. Our Values are the unifying foundation of our companies. We strive to ensure that every decision we make and every action we take demonstrates Our Values. We believe that putting Our Values into practice creates lasting benefits for all of our associates, shareholders, and the communities in which we live.

Why Join Us?

• Career Growth: Advance your career with opportunities for leadership and personal development.
• Culture of Excellence: Be part of a supportive team that values your input and encourages innovation.
• Competitive Benefits: Enjoy a comprehensive benefits package that looks after both your professional and personal needs.

Total Rewards
Our Total Rewards package underscores our commitment to recognizing your contributions. We offer a competitive and fair compensation structure that includes base pay and performance-based rewards. Compensation is based on skill set, experience, qualifications, and job-related requirements. Our comprehensive benefits package includes medical, dental, and vision insurance, wellness programs, retirement plans, and generous paid leave. Discover more about what we offer by visiting our Benefits page.

A Day In The Life
The Marketing Specialist will support the implementation and maintenance of all marketing activities nationwide. Specific areas of responsibility include advertising and collateral development, conference/trade show planning and execution, promotions, media planning, database management, publications, internal sales communications, brand development and implementation and proposal writing. The Specialist will assist in the creation of GSFS Group marketing materials and ensures company-wide adoption of all brand standards. Developing innovative online and offline marketing programs using new techniques is key to this role.

As a Specialist, Marketing you will:

• Corporate Website - actively participates with site planning, the development of content and editing; make regular updates and collect analytics for reporting *
• Proactively promote a consistence voice across all channels including but not limited too social, web and marketing campaigns *
• Research and utilize case studies, articles and press releases to effectively promote the creation of GSFS's voice. This includes content collection from Subject Matter Experts and document drafts *
• Collaborate with Marketing Manager and Product Owners in the planning and execution of projects such as product launches, by engaging in project management activities, content collection, document creation, printing, as well as, associated marketing materials, social campaigns and website updates * Support the sales team by fulfilling requests for marketing materials, conducting competitive analysis research and answering marketing questions, along with other needs *
• Promote the brand at tradeshows by advising, planning and fulfilling show needs, brainstorming and researching differentiators and new ideas, coordination of printing/ordering/travel/shipping/etc. *
• Promote the internal brand and culture by helping with office branding efforts, companywide engagement initiatives and spreading the message of positivity and growth *
• Lead various integrated communication and marketing activities *
• Creates flyers for sales incentives and training classes *
• Oversees and Edits formatting/layout work for marketing materials *
• Develops cost comparison analysis for all merchandise and purchases *
• Creates, maintains, and tracks current merchandise availability and usage. Maintains the merchandise storage room, reorders merchandise and supplies for the Sale, Training and Marketing Departments *
• Requests purchase order numbers for all merchandise; works in the Microsoft AX system to ensure orders are submitted, approved and paid in accordance with company guidelines and oversees the distribution and shipment of all marketing materials *
• Performs other duties tasks as assigned

What We Need From You

• Bachelor's Degree in Marketing, Business or related field Req
• 1-3 years experience; and/or equivalent combination of education/experience Required
• Graphic Design/Desktop Publishing skills required.
• Proficient in the use of Microsoft Office Suite.
• Excellent verbal and written communication skills.
• Ability to take lead in projects and attain results with minimal guidance.
• Ability to apply common sense.

Physical Requirements
The physical requirements described here are representative of those that must be met by an associate to successfully perform the essential functions of the job. While performing the duties of the job, the associate is required on a daily basis to analyze and interpret data, communicate, and remain in a stationary position for a significant amount of the work day and frequently access, input, and retrieve information from the computer and other office productivity devices. The associate is regularly required to move about the office and around the corporate campus. The associate must frequently move up to 10 pounds and occasionally move up to 25 pounds.

Travel Requirements

• 20% Offsite Travel May be Required

Join Us
The Friedkin Group and its affiliates are committed to ensuring equal employment opportunities, including providing reasonable accommodations to individuals with disabilities. If you have a disability and would like to request an accommodation, please contact us at TalentAcquisition@friedkin.com. We celebrate diversity and are committed to creating an inclusive environment for all associates.

We are seeking candidates legally authorized to work in the United States, without Sponsorship.