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Regional Sales Manager (PFL)

EssilorLuxottica
United States, Georgia, Atlanta
Aug 18, 2025

Contract:[[cust_TypeOfContract

Compensation:[[salaryMin

If you've worn a pair of glasses, we've already met.

We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi & Vigano and the GrandVision network), and leading e-commerce platforms.

Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry.

Discover more by following us on LinkedIn!

Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what's possible.

GENERAL FUNCTION

The Regional Sales Manager (RSM) will be responsible for leading a team of sales consultants (reps) in hitting sales goals within the Regional Channel. This will be achieved by working with the sales team in developing the business potential of the territory and driving brand awareness and penetration in the field. The RSM will be critical in optimizing points of distribution while also providing brand education training and coaching to the sales team. This role will also be influential in facilitating communication and the execution of promotional opportunities between the field and corporate partners.

MAJOR DUTIES AND RESPONSIBILITIES



  • Works closely with the Sales Director and other Sales Manager partners in achieving top line growth and financial targets through sales team and brand strategies.
  • Sets quarterly targets and mentors the team in reaching sales and financial goals.
  • Delivers results through effective co-traveling on a quarterly basis, coaching, management and mentoring of sales consultants.
  • Coaching Sales Consultants for success and building upon their selling skills.
  • Prepare for consistent communication with the brand team on weekly calls and other strategy meetings in order to develop & align on corporate brand priorities, field strategy and commercial tactics.
  • Act as a Brand Ambassador in providing feedback to the brand team from the covered region on product assortment, brand strategies, marketing materials & commercial programs.
  • Collaborate with sales counterparts (i.e. other brand divisions, Essilor, etc) in delivering broader synergy programs.
  • Responsible to cascade overall portfolio strategy, messaging and priorities to sales team.
  • Partner with the RSD on brand priorities that will help close the quarterly gaps/maximize opportunities in order to align the commercial calendar and drive territory sales goals.
  • Provide RSD weekly verbal/written recaps of team coaching and co-traveling.
  • Support the sales force in coordinating market events and brand activities.
  • Responsible for all aspects of sales team people management including, but not limited to, hiring, onboarding, performance management, development, and driving team engagement and communication.
  • Supports the team in executing training on the brand to customers through local event.
  • Supports Sales Consultants in addressing broader Luxottica portfolio issues
  • Provides support and attends local trade and industry events.
  • Significant travel required within assigned region up to 80% of time (can be inclusive of overnights)



BASIC QUALIFICATIONS



  • BA or BS degree in Sales/Business or similar a preference
  • Minimum 8+ years wholesale sales experience, specific to optical industry a plus.
  • Experience with demonstrating team leadership
  • Excellent organizational and communication skills
  • Able to work in a fast-paced environment
  • Ability to quickly generate and initiate creative solutions to problems as they arise
  • Strong interpersonal skills.
  • Strong PC skills, including Excel, Word and PowerPoint.


Our Diversity, Equity and Inclusion commitment

We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.


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