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Market Relations Manager (North Florida)

Florida Blue
life insurance, paid time off, remote work
United States, Florida, Jacksonville
Aug 13, 2025

The Market Relations Manager is responsible for providing designated support to the GatorCare account. Primary responsibility is forging effective relationships with GatorCare's Administrative Staff and Leadership with the objective of supporting and ensuring group retention.

Important to Know



  • This is a hybrid role with onsite and work from home capabilities .
  • This position requires the use of a personal vehicle for travel to facilitate and participate in group events and healthcare fairs.
  • Must reside in the Jacksonville, Gainesville, Ocala, Starke or surrounding areas
  • Valid 2-15 Resident Health & Life (Including Annuities & Variable Contracts) Agent License or obtain within 90 days of hire


What You Will Be Doing

Relationship Performance Responsibilities



  • Establish and maintain strong relationships with GatorCare via routine proactive visits, touchpoints and communication
  • Achieve a differentiated understanding of the GatorCare's organization and business processes, both formal and informal
  • Identify GatorCare trends and pain points in order to proactively provide internal solutioning
  • Educate GatorCare on Florida Blue's sales processes, products, policies and procedures
  • Assist in communicating state and federal legislation impacts and assist with implementing procedures to support legislative changes
  • Build strong partnerships with internal and external partners who support the servicing and selling of our products


Account Service Performance Responsibilities



  • Act as a liaison and primary point of contact between internal/external business partners
  • Act as point of contact for GatorCare's Administrative staff and leadership
  • Manage resolution of escalated/complex issues in collaboration with sales support and internal business partners
  • Utilize problem-solving skills and influence with internal key stakeholders to innovate, enhance, and implement processes and systems capabilities, to meet the unique needs of GatorCare
  • Provide group level support for enrollment meetings and materials, various presentations when needed, review analytical data (reports, health care assessments, etc.) and other administrative support, as needed
  • Manage and ensure smooth operations of all aspects of the group's plan and benefits throughout the policy term


Development and Administrative Performance Responsibilities



  • Manage own personal and professional development
  • Manage time, territory, costs and administrative requirements by effectively planning and carrying out plans to ensure that support activities are achieved
  • Comply with state and regulatory requirements and corporate policies and procedures
  • Demonstrate ability to act as change-agent and successfully facilitate adoption of change


What You Must Have



  • 2+ years related work experience in Service, marketing or sales position preferably in the health career employee benefits area
  • Related Bachelor's degree or additional related equivalent work experience
  • 2-15 Resident Health & Life (Including Annuities & Variable Contracts) Agent License 90 Days
  • Valid Drivers License Upon Hire
  • Ability to identify and address complex business issues
  • Strong problem-solving skills and customer relations skills
  • Excellent presentation, written, and communication skills
  • Traveling on a daily basis is required, as well as possible overnight stays
  • Incumbent may need to reside in the area where the position is housed
  • Ability to facilitate multi-functional work groups; demonstrated team/collaborative skills


What We Prefer



  • Knowledge of Florida Blue policies and procedures to effectively manage and coordinate assigned agency sales and service personnel
  • Multi-lingual Experience
  • SharePoint


General Physical Demands



  • Exerting up to 10 pounds of force occasionally to move objects.
  • Jobs are sedentary if traversing activities are required only occasionally.
  • Must be able to travel to multiple locations for work (i.e. travel to attend meetings, events, conferences).
  • Frequently May be exposed to outdoor weather conditions of cold, heat, wet, and humidity.
  • Occasionally May be exposed to outdoor or warehouse conditions of loud noises, vibration, fumes, dust, odors, and mists.
  • Occasionally Must be able to ascend and descend ladders, stairs, or other equipment.


What We Offer

As a Florida Blue employee, you will thrive in our Be Well, Work Well, GuideWell culture where being well as an individual, and working well as a team, are both important in serving our members and communities.

To support your wellbeing, comprehensive benefits are offered. As an employee, you will have access to:



  • Medical, dental, vision, life and global travel health insurance
  • Income protection benefits: life insurance, short- and long-term disability programs
  • Leave programs to support personal circumstances
  • Retirement Savings Plan including employer match
  • Paid time off, volunteer time off, 10 holidays and 2 well-being days
  • Additional voluntary benefits available; and a comprehensive wellness program


Employee benefits are designed to align with federal and state employment laws. Benefits may vary based on the state in which work is performed. Benefits for intern, part-time and seasonal employees may differ.

To support your financial wellbeing, we offer competitive pay as well as opportunities for incentive or commission compensation. We also conduct regular annual reviews with pay for performance considerations for base pay increases.

Targeted Annualized Hiring Range: $58,300 - $72,900

Annualized Salary Range: $58,300 - $94,800

Final pay will be determined with consideration of market competitiveness, internal equity, and the job-related knowledge, skills, training, and experience you bring.

We are an Equal Employment Opportunity employer committed to cultivating a work experience where everyone feels like they belong and can perform at their best in pursuit of our mission. All qualified applicants will receive consideration for employment.

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