Category Strategist, Walmart Category Strategy & Sales Analytics

Category Strategist, Walmart Category Strategy & Sales Analytics

Job Location: Bentonville, AR

Why Hershey?

Over more than a century, our iconic brands have been built on a foundation of community investment and connections between people around the world. Equally competitive and compassionate, we continue to build a legacy as we invest in the people and snacks of the future.

From the beginning, Milton Hershey believed that if you do good, you'll do well. By doing what we do best-from our delicious snacks to spreading goodness in our communities-we bring people together.

And while much has changed in America since the days of Milton Hershey, the power of building connections with those around us-from consumers, to our retail partners and employees-remains vital to the future of our children, our communities, and our business.

Why the Walmart Category Strategy & Sales Analytics Team?

The Walmart Category Strategy & Sales Analytics team is dedicated to being an indispensable partner to Walmart by providing retail solutions and leadership to fuel category and Hershey growth. We leverage shopper insights, data, and research as the foundation of our work. Our team has a proven track record of success and encourages innovative thinking and the embrace of new ideas.

On the Walmart Category Strategy & Sales Analytics team, our people are our competitive advantage. We empower our team members to become category experts, fostering a collaborative and supportive environment. We are a high-performing team that thrives in a fast-paced and results-driven environment. If you are driven by achieving results, intellectually curious, and excited about shaping the future of snacking in retail at Walmart, then this is the team for you!

What You'll Do

• Proactively identify marketplace trends which lead to results driven strategies and tactics
• Optimize best-in-class processes to ensure efficient success of team goals
• Develop execution strategies to drive sales and share for your respective business unit
• Optimize distribution, expand space, and create shopper points of interruption to expand household penetration and conversion
• Balance multiple workstreams at once requiring organization and prioritization
• Develop shelf and merchandising strategies to drive Hershey and Category growth
• Manage fundamental details for projects that create the future of the category, including fixture innovations, feature implementations, merchandising standards, retail execution and beyond
• Leverage analytical tools such as Space Planning, MasterCard APT, Alteryx, PowerBI, Circana, Numerator, Scintilla and more
• Synthesize actionable insights using retailer data, internal/syndicated data sources, incrementality data, and shopper insights
• Enhance cross-functional capabilities by working alongside counterparts in other areas of our Category Management Team, Sales, Supply Chain, Omni Marketing, Retail Execution and more
• Leverage knowledge base as a leading category expert, both to Walmart and within your team
• Question the status-quo and continually challenge yourself and the team with what is possible to expand consumption and households

What You'll Need to Succeed

• Understand and show a track record of success in driving sales through Category Management principles and processes
• Strong organizational skills that include prioritizing multiple projects and flexibility with change
• Intellectual Curiosity
• Retail Solutions Mindset
• Problem-solving capabilities
• Proficient technical skills with Excel, PowerBI, JDA/ProSpace, Alteryx (not required but a plus)
• Syndicated Data & Consumer Data experience with Circana, Nielsen, Scintilla, APT &/or Numerator
• Strong presentation skills
• Data driven analytical and story telling skills
• Thrives in cross functional team environment
• Knowledge of Category Management processes and understanding of Consumer/Shopper Behavior
• Category Management experience with a CPG company (2 years minimum)
• Bachelor's Degree required