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Copywriter
 Mathys-Potestio, LLC | |
 United States, Idaho, Meridian | |
 Apr 10, 2025 | |
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*Must work onsite in Meridian, ID*
Our technology client located in Boise, ID is seeking a talented and creative Copywriter and editor to join the Brand marketing team. In this role, you create targeted and optimized content for our digital platforms supporting consumer products and building brand visibility. Working with the creative team, product marketing, web team, SEO leads and digital team to align digital content efforts across all key areas of the business. Responsibilities: * Develop and write engaging and persuasive copy for email marketing and online content for etail and ecommerce, including product descriptions, landing pages, and promotional materials. * Create compelling email marketing content that drives customer engagement, retention, and calls to action. * Collaborate with the marketing team to understand campaign objectives and ensure that all copy aligns with brand guidelines and messaging. * Work with key stakeholders to conduct research on target audiences, industry trends, and competitive landscape to create content against provided tasks and strategy * Work with SEO lead to optimize content to improve search engine rankings and drive organic traffic to our website. * Edit and proofread copy to ensure accuracy, clarity, and consistency. * Stay up-to-date with industry best practices and emerging trends in SEO, email, digital marketing, and e-commerce. Requirements: * Proven experience in copywriting, preferably within email communication and online/digital content * Strong portfolio demonstrating expertise in writing commerce web content and email marketing copy. * Excellent writing, editing, and proofreading skills with a keen eye for detail. * Proficiency in SEO best practices and experience with keyword research tools. * Ability to work independently and collaboratively in a fast-paced environment. * Strong communication and interpersonal skills. * Creative thinker with a passion for storytelling and a knack for persuasive writing. * Experience working with consumer products are within the manufacturing space Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law. | |