Product Marketing Senior Manager

Equinix
United States, Florida, Tampa
302 Knights Run Avenue (Show on map)
Apr 17, 2025
Who are we? Equinix is the world's digital infrastructure company, operating over 260data centers across the globe. Digital leaders harness Equinix's trusted platform to bring together and interconnect foundational infrastructure at software speed. Equinix enables organizations to access all the right places, partners and possibilities to scale with agility, speed the launch of digital services, deliver world-class experiences and multiply their value, while supporting their sustainability goals. A career at Equinix means you will collaborate on work that impacts the world and be surrounded by endless opportunities to learn new skills and grow in varied directions.We embrace diversity in thought and contribution and are committed to providingan equitable work environment that is foundational to our core values as a company and is vital to our success. Job Summary We are seeking a dynamic and experienced Product Marketing Senior Manager to lead Product & Solution Marketing (PSM) content initiatives for internal and external audiences. In this role, you will be responsible for developing content that effectively conveys our product and solution strategy and initiatives to employees, partners, leadership and customers. You will play a key role in fostering a culture of transparency, engagement, and alignment with internal and external communication teams, ensuring that all team members are informed and motivated to contribute to our strategic goals. Key Responsibilities: PSM Content Communication Strategy:Design and implement PSM and technical communication strategies that align with the overall PSM objectives, ensuring clarity and consistency in messaging. PSM Content Creation:Develop and manage a content calendar for various PSM internal communication channels, including newsletters, intranet updates, presentations, and PSM town hall meetings, to effectively communicate PSM updates, initiatives, and successes. Stakeholder Engagement:Collaborate with cross-functional teams, including product management, sales, marketing, executives and internal and external communication teams, to ensure alignment on key messages. PSM Change Management Communication:Lead PSM communication content creation and execution related to product launches, updates, and organizational changes. Feedback Mechanisms:Establish and manage feedback channels to gauge employee understanding and engagement with internal PSM communications, using insights to continuously improve communication strategies. Training and Support:Provide guidance and training to PSM team members on effective communication practices, ensuring that all employees are equipped to share information about products and solutions effectively. Performance Metrics:Develop and track key performance indicators (KPIs) to measure the effectiveness of PSM internal communication efforts, making data-driven recommendations for improvements. Qualifications: Bachelor's degree in Communications, Marketing, Administration, or a related field; Master's degree preferred. 7+ years of experience in internal communications, corporate communications, or related fields with a focus on product and solution marketing. Proven track record of developing and executing successful internal communication strategies in a corporate environment. Exceptional written and verbal communication skills, with the ability to convey complex information in a clear and engaging manner. Strong interpersonal skills and the ability to build relationships with stakeholders at all levels of the organization. Experience with change management communication and crisis communication strategies. Proficiency in communication tools and platforms, including intranet systems, email marketing, and collaboration tools. Strong analytical skills, with the ability to interpret data and make informed decisions to enhance communication effectiveness. Key Skills: Exceptional verbal and written communication skills, enabling effective collaboration and engagement with diverse audiences. Strong leadership capabilities with a proven track record of guiding, facilitating, and motivating cross-functional teams to achieve organizational objectives. Highly organized with a keen attention to detail, ensuring accuracy and thoroughness in all aspects of work. Proficient in strategic planning, with the ability to develop and implement long-term goals and initiatives. Expertise in project management, demonstrating the ability to oversee projects from inception to completion while adhering to timelines and budgets. Skilled in risk management, with the capacity to identify, assess, and mitigate potential risks to ensure project success. Strong stakeholder management abilities, fostering positive relationships and ensuring alignment with key stakeholders throughout project lifecycles. Competent in financial budgeting and impact analysis, with experience in resource allocation and evaluating financial implications of projects. The United States targeted pay range for this position in the following location is / locations are: San Francisco, CA / Bay Area: $179,000 to $269,000 per year California (Non-SF/Bay Area), Connecticut, Maryland, New York, New Jersey, Washington state: $171,000 to $257,000 per year Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training. This position may be offered in other locations. Your recruiter can share more about the specific pay range for your preferred location during the hiring process. The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position. As an employee, you become important to Equinix's success. Details about our company benefits can be found at the following link: USA Benefits eBook Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form. Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law. The United States targeted pay range for this position in the following location is / locations are: San Francisco, CA / Bay Area: $179,000 to $269,000 per year California (Non-SF/Bay Area), Connecticut, Maryland, New York, New Jersey, Washington state: $171,000 to $257,000 per year Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training. This position may be offered in other locations. Your recruiter can share more about the specific pay range for your preferred location during the hiring process. The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position. As an employee, you become important to Equinix's success. Details about our company benefits can be found at the following link: USA Benefits eBook